January 27, 2022

Why Unibet Remains Dominant in eSports Betting

Thando Dlamini
Written byThando DlaminiWriter

Renowned eSports bookmaker Unibet is not slowing down on its quest to become the biggest eSports betting site. The brand looks fully charged to take over the eSports betting industry for good.

Why Unibet Remains Dominant in eSports Betting

There's no doubt that eSports betting is the next big thing in the online gambling industry. Statistics show that over 6.5 million bettors are wagering on eSports. Interestingly, the eSports betting industry is worth a whopping $66 billion in 2021.

While there are hundreds of eSport betting sites today, Unibet stands out for several reasons and is ranked as one of the best eSports bookmakers by bookmaker ranking sites, such as eSportsRanker among others.

Intuitive interface and excellent usability

One of the reasons for Unibet's success is the intuitive interface that allows players to make bets without much hassle. There is a desktop site that displays all the games and competitions neatly. What's more? Unibet is a mobile-focused betting site for on-the-go eSports bettors. The bookie has also streamlined customer service and has a multilingual website.

Unibet is also popular amongst eSports betting enthusiasts because of the fast and secure banking options. Players can deposit and withdraw money fast and securely.

All eSports covered

Perhaps the biggest reason Unibet has dominated the eSports betting scene is that it covers all eSports, from first-person shooter games to sports simulation titles.

At the time of writing, Unibet has markets for all top eSports, including Valorant, Counter-Strike: Global Offensive, Dota 2, FIFA, PES, League of Legends, Tom Clancy's Rainbow Six Siege, and so on. This is unlike many eSports betting sites with just one or two eSports on their portfolio.

Besides covering all eSports, Unibet covers all the competitive tournaments, so players have something to wager on all year round. Some of the top eSports tournaments on Unibet's radar include CBCS Finals, Elisa Invitational, ESEA Advanced EU, Fragleague, Intel Extreme Masters, Malta Vibes, Blast Premier, Dota Pro Circuit, and Blast Rising. For those who want to wager on the best CS: GO eSports team, the likes of Natus Vincere and Team Liquid, Unibet is the place to be.

Another strength of Unibet on the eSports betting scene is the vast eSports betting markets. Unlike many bookies, Unibet offers players many opportunities to bet. Players can wager on upcoming events before they start and even in play. 

Besides, Unibet eSports odds are higher compared to what the competition offers. The site also supports all the eSports odds, from decimals and fractional odds to American.

Unibet, an eSports focused bookie

There's no doubt that Unibet is an integral company in the eSports' ecosystem. For example, in 2018, Astralis, one of the biggest eSports teams today, signed a two-year multi-million sponsorship deal with Unibet. This shows the company's commitment to making eSports and eSports betting even bigger.

In 2019, the company also partnered with Abios. This innovative eSports platform enables Unibet to fully engage its audience courtesy of detailed eSports tournaments data, in-depth player and team statistics, match schedules, and more. Interestingly, players can also follow all the action on Unibet courtesy of the live streaming feature.

Unibet is, without a doubt, a force to reckon with. One of the products the company is focusing much on is eSports. The comprehensive coverage of eSports on the competitive scene clearly indicates that it's here to stay.

About the author
Thando Dlamini
Thando Dlamini

Thando Dlamini, a vivacious 22-year-old from South Africa, seamlessly blends her love for the vibrant world of online casinos with her meticulous localization skills, making the digital gaming experience truly South African.

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